Crayola Creates Recycling Program at Urging of Bay Area Kids

Source: blog.sfgate.com

Published: June 7, 2013

crayola

By Jill Tucker

Students at Sun Valley Elementary School in San Rafael learned first hand that persistence really does pay off.

A year ago in April they asked Crayola to come up with a recycling program for old markers. When that didn’t work they went online and created a change.org petition that drew more than 90,000 signatures.

The company recently created ColorCycle, which will keep used markers out of landfills and the kids are declaring victor.

Third grade student Hannah Knudsen, left, helps Land Wilson spread out 33 pounds of Crayola markers for a group picture at the Sun Valley Elementary School in San Rafael, Calif. on June 6, 2013. The students in Mr. Land's Kids Who Care petitioned Crayola to recycle used markers with over 92,000 signatures.

Third grade student Hannah Knudsen, left, helps Land Wilson spread out 33 pounds of Crayola markers for a group picture at the Sun Valley Elementary School in San Rafael, Calif. on June 6, 2013.

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